How WISI America used remote videos to build buyer confidence

Discover how remote testimonials from industry peers helped WISI America win over prospects in the final stages of the sales funnel.

As in-house marketers, it can be a challenge to juggle all the different things we're working on… so to have a team that can cut a lot of that work off my shoulders has really, really helped.

Rosalinda Thorleifson

Marketing Manager

About WISI America

WISI is a global leader in video delivery and network technology, helping service providers optimize efficiency, reduce operating costs, and scale their networks with innovative, high-performance solutions.

About Rosalinda Thorleifson

Rosalinda is focused on making WISI America’s technology stand out in a crowded telecom space. As Marketing Manager, she drives brand visibility, customer engagement, and demand generation by turning complex solutions into compelling stories that resonate with the market.

Industry

Other

Company size

201 - 500

Location

United States

Problems WISI America Solved

Too many marketing tasks, not enough bandwidth for video

We know what it’s like—when you’re juggling a million things, producing testimonial videos can fall to the bottom of the list. That’s why we stepped in to handle everything for WISI America, giving their lean team the extra hands (and brains) they needed to get high-quality videos without the stress.

Losing deals without strong social proof in the sales cycle

WISI America’s reps were having great conversations—but they needed something to push buyers across the finish line. With testimonial videos featuring real operators in their space, we gave their sales team the trust-building stories they were missing at the final stage.

No scalable way to produce high-quality remote testimonials

They knew customer stories were powerful—but without a solid process in place, remote video production just wasn’t feasible. We brought a seamless, proven workflow that let them scale their library of testimonials without ever compromising on quality.

What we've created with WISI America

5

Full Stories

1

Microcontents

Written Content

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