Build trust at scale with Testimonial Hero

Cost-effectively create customer video purpose-built for each stage of the new buyer's journey.

Test Drive

For smaller businesses looking to get started.

  • 1 Customer Interview
    All raw footage and a 2-minute edit.
  • Microcontent Starter
    2 teaser edits + 1 topic edit
    (To be used on social media, in ads, on your website, or during sales communication.)
Videos Created
4
Starting at
$1,688/video
Total
$6,752
Schedule Strategy Session

Build Demand

Generate demand and build trust.

  • 3 Customer Interviews
    All raw footage and a 2-minute edit.
  • Demand Gen Bundle
    9 teaser edits + 1 sizzle real
    (To be used on social media, in ads, on your website, or during sales communication.)
Videos Created
13
Starting at
$1,481/video
Total
$19,253
Schedule Strategy Session

Close Deals Faster

Mobilize your customers to sell for you.

  • 5 Customer Interviews
    All raw footage and a 2-minute edit.
  • Demand Gen Bundle
    15 teaser edits + 2 sizzle real
    (To be used on social media, in ads, on your website, or during sales communication.)
  • Sales Enablement Bundle
    10 Topic Edits
    (Videos to be used in sales. Focused on crushing objections, competitive replacements, the cost of inaction, and more.)
Videos Created
32
Starting at
$1,392/video
Total
$44,544
Schedule Strategy Session

Need a custom package?

You can rely on our experts to assess your needs and create a package that addresses your business problems. The package will be custom-designed to fit your goals, including as many interviews and MicroContent edits as needed.

Test Drive

For smaller businesses looking to get started.

  • 1 Customer Interview
    All raw footage and a 2-minute edit.
  • Microcontent Starter
    2 teaser edits + 1 topic edit
    (To be used on social media, in ads, on your website, or during sales communication.)
Videos Created
4
Starting at
$3,000/video
Total
$12,000
Schedule Strategy Session

Build Demand

Generate demand and build trust.

  • 3 Customer Interviews
    All raw footage and a 2-minute edit.
  • Demand Gen Bundle
    9 teaser edits + 1 sizzle real
    (To be used on social media, in ads, on your website, or during sales communication.)
Videos Created
13
Starting at
$2,496/video
Total
$32,448
Schedule Strategy Session

Close Deals Faster

Mobilize your customers to sell for you.

  • 5 Customer Interviews
    All raw footage and a 2-minute edit.
  • Demand Gen Bundle
    15 teaser edits + 2 sizzle real
    (To be used on social media, in ads, on your website, or during sales communication.)
  • Sales Enablement Bundle
    10 Topic Edits
    (Videos to be used in sales. Focused on crushing objections, competitive replacements, the cost of inaction, and more.)
Videos Created
32
Starting at
$2,014/video
Total
$64,448
Schedule Strategy Session

Need a custom package?

You can rely on our experts to assess your needs and create a package that addresses your business problems. The package will be custom-designed to fit your goals, including as many interviews and MicroContent edits as needed.

Trusted By 100's of Brands

Reach your goals at the speed of trust

Snackable MicroContent helps you build trust throughout the buyer’s journey. Generate more demand and close deals 40% faster.

Demand Gen Bundles

Shorter clips (<45 seconds) made specifically for social media and ad placements to generate more demand and inbound leads.

  • Social Media
  • Advertising
  • YouTube Pre-Roll
  • Sizzle Reel

Sales Enablement Bundles

Slightly longer clips (60 seconds) made specifically to address common topics and sticking points during your sales cycle.

  • Objection Crushers
  • Cost of Inaction
  • Competitive Replacement

FAQ

How many interviews will my customers need to give?

It all depends on how much content you want and what goals you hope to achieve with customer videos, but we recommend 3+ interviews to start. One 45-minute interview can be broken down into:

• 2 Minute Core Testimonial Video
• Multiple Social Cuts
• Multiple Video Ads
• Sale Enablement Videos
• Transcript for case studies and pull quotes

What exactly is Microcontent?

Microcontent is atomized content taken from the customer interview that helps you reach buyers. Microcontent can help you reach prospects at all levels of their journey, from ad cuts to sales enablement videos.

How do I choose the right Microcontent for my business?

Based on your business goals and customer profile, you'll work with our video strategists to identify specific use cases and pain points that can be addressed with impactful Microcontent.

If we currently don’t have videos, where do we start?

Start by scheduling a strategy session with our testimonial experts to identify where customer videos can have the biggest impact. From there, we'll help you with every step, from getting customers to interview to strategizing how to utilize the finished videos. 

What are topic edits?

Topic edits are Microcontent videos explicitly created for achieving your sales enablement goals. These videos are typically 60 seconds or more and address common objections or pain points in your sales cycle. These include:

• Objection Crushers
• Cost of Inaction
• Competitive Replacement

What are teaser edits?

Teaser edits are Microcontent videos explicitly created for generating demand and building your brand. These videos are typically 45 seconds or less and are ideal for social media and advertising campaigns.

Can you work in tandem with an in-house video team?

We work with many companies with in-house video teams, such as DocuSign, Hubspot, Okta, and others. Our service can complement your team's existing video support, especially with our ability to scale your video content and create professional quality remote videos.

Are all of the interviews done on-site?

Interviews can be conducted on-site or remotely. We can make it work based on how you and your customer want to handle the capture process! 

What if I don’t have customers ready to give a testimonial?

Don’t stress! Getting customers comfortable with appearing on camera can feel daunting, but we have content that can help.