Trusted By 100's of Brands
For smaller businesses looking to get started.
Generate demand and build trust.
Mobilize your customers to sell for you.
For smaller businesses looking to get started.
Generate demand and build trust.
Mobilize your customers to sell for you.
It all depends on how much content you want and what goals you hope to achieve with customer videos, but we recommend 3+ interviews to start. One 45-minute interview can be broken down into:
• 2 Minute Core Testimonial Video
• Multiple Social Cuts
• Multiple Video Ads
• Sale Enablement Videos
• Transcript for case studies and pull quotes
Microcontent is atomized content taken from the customer interview that helps you reach buyers. Microcontent can help you reach prospects at all levels of their journey, from ad cuts to sales enablement videos.
Based on your business goals and customer profile, you'll work with our video strategists to identify specific use cases and pain points that can be addressed with impactful Microcontent.
Start by scheduling a strategy session with our testimonial experts to identify where customer videos can have the biggest impact. From there, we'll help you with every step, from getting customers to interview to strategizing how to utilize the finished videos.
Topic edits are Microcontent videos explicitly created for achieving your sales enablement goals. These videos are typically 60 seconds or more and address common objections or pain points in your sales cycle. These include:
• Objection Crushers
• Cost of Inaction
• Competitive Replacement
Teaser edits are Microcontent videos explicitly created for generating demand and building your brand. These videos are typically 45 seconds or less and are ideal for social media and advertising campaigns.
We work with many companies with in-house video teams, such as DocuSign, Hubspot, Okta, and others. Our service can complement your team's existing video support, especially with our ability to scale your video content and create professional quality remote videos.
Interviews can be conducted on-site or remotely. We can make it work based on how you and your customer want to handle the capture process!
Don’t stress! Getting customers comfortable with appearing on camera can feel daunting, but we have content that can help.
The most affordable packages require a full upfront payment, but alternative payment plans are available at an additional charge.
