This week, Dustin sits down with Jason Smith from Klue to deep dive into the competitive revenue gap and ways to close it. Tight competition calls for innovative strategies, and there's no better strategy than having a robust competitive program to highlight your unique selling points. From discussing the role that AI plays in summarizing competitive data to the importance of arming your reps with the necessary competitive intelligence, they share a lot of tips to set you up for success.
Feel free to reach out to Jason through LinkedIn for any queries or comments. Additionally, explore Klue’s website and social media to understand more about their approach to competitive programs.
